How to Make Money as a Social Media Influencer?

Are you looking to get paid as an influencer?

Here, our team of experts has designed a platform of platforms that would show social media influencers the various strategies that they could use to leverage their expertise and influence to make more money. Our custom platform can help social media influencers maximize multiple streams of income as they support business brands in their digital marketing process. This makes it evident that becoming a successful influencer can help you make more money.

  Sponsored Social Media Post

One of the strategies that can be utilized by social media influencers in the social media post approach. Although some business brands have long term partnerships with brand ambassadors employing a social media sponsored post can be a very productive method of creating brand awareness and exposure. Becoming a social media influencer can help you make more money as you begin to make use of sponsored social media posts.

Sponsored social media posts are about employing an influencer to produce contents that promote the business brand, such as creating a post or series of posts and sharing it with your followers. The sponsored social media post comes in different forms like unique imagery development, launching a new brand, promoting a new product, and creating making exposures among new target markets.

It’s important to know that when it comes to exchanging funds or payments of other forms with a business brand, you must put into consideration the guidelines and regulations that exist in most territories and countries. This is where you need an influencer marketing agreement to handle these areas which our innovative platform provides.

Are you looking to get paid as an influencer?

 Promotion of e-Products

Our custom platform also provides another strategy, such as the promotion of digital products. Digital products enable influencers to create products that they can sell and distribute to their network of followers based on their knowledge, influence, and expertise in order to make more money. E-products are easy and cheap to produce as they happen to be one of the major ways that social media influencers make money.

When these e-products such as ebooks, workout programs, and travel guide are properly distributed online, they can rapidly measure up and record a large amount of sales. Another way social media influencers can benefit from digital products is by selling editorial and advertising spaces to business brands. It is about co-creating content with business brands or by being specifically commissioned to create content. This way you can make money in advertising as an influencer.

 Podcasting

Podcasting is another wonderful way for social media influencers to make more money. It is a method for distributing contents and connecting with the various audiences on other platforms, comfortably sharing contents and making money massively from their public profile and influence. Podcasting is relatively cheap to produce with the right setup and equipment. This has led to social media influencers joining this trend as they start their own podcast. This way, you can market yourself to make more money as an influencer.

 Brand Ambassador

As we inquire for further channels at which an individual can make money in advertising as an influencer, we should put into consideration the power of brand ambassadors. Social media influencer has taken over the world of advertising as people are now working towards growing a career in the art. Becoming a brand ambassador is a sustainable way that a social media influencer can make more money.

This method is very effective due to the structural nature of their ambassadorship, which has led to lots of business organizations employing the help of brand ambassadors to promote their business brands. The financial institutions that hire the service of a brand ambassador do so for long term relationships and pay them in advance. When the down payment is done, it is now the job of the influencer, which is the brand ambassador to publicize on social media his or her alliance with the product or the brand of the organization.

Therefore, the brand ambassador becomes the ultimate and overall expert that handles the brand promotion of the business organization in the global market. It is also important for influencers to note that before a financial institution would hire the service of a brand ambassador, the ambassador must be a good fit for the brand by aligning properly with the brand and its target market. So, if you agree to become a brand ambassador, you can turn out to be massive superstars and influencers. You can also be a micro-influencer which is based on the target of the company’s campaign and brand. There are lots of people making a living out of becoming a big-time brand ambassadors or micro-influencers.

Conducting Webinars

Webinars are also another way to becoming a successful social media influencer and also make more money. Webinars are conducted seminars to educate and expose the individuals to certain information, product, or brand on social media or the internet at large. This method of advertising is very cost-effective and if you are looking for an easy way to start your social media influencer career, setting up webinars happens to be an excellent way to start.

One of the reasons why webinars are a good way to start becoming a social media influencer is the fact that the seminars can be conducted live online or could be pre-recorded. This can be shared with all social media platforms, video platforms like YouTube, and web blogs. Webinars are not just cost-effective expenses and proceeds for social media influencer, but it is also useful and productive for content creators too.

Influencers can now make money from conduction webinars by putting a price on the content of the webinar they have produced for consumers to purchase. This is achieved by the influencer, as they work with a business brand to create a brand content for the webinar. This way you could also learn to make money on YouTube, which would lead you to know how much YouTubers get paid for advertising.

So, for you to start making money as a social media influencer, you can take note of these different ways of becoming a successful social media influencer. This could help you create extra income on the side as you go to work every day. It comes with its numerous compensations as it benefits other people and solves their brand promotional problems. This will also help you build multiple streams of income.

Create a Side Stream of Income 

You work so hard to do what you do. Consider creating a side stream of income to your core business. Add a software as a service business to your core business.

Are you looking to get paid as an influencer?

 

 

YouTube and the World of Influencer Marketing

Are you looking to get paid as an influencer?

YouTube has enjoyed the pleasure of being the world’s largest video streaming site on the internet. Many people have become influencer champions on this platform boasting of several million followers who loyally anticipate their videos and content. Additionally, it has also been a great way for people to find solutions to problems on the internet. Several search engines get such jobs done, but nothing beats the visual portrayal of answers. For instance, a DIY will be great from search engines, but nothing compares to having a visual depiction of the procedures. This is one of the reasons that YouTube has been of great popularity within its user-base of more than a Billion.

The Popularity of YouTube

YouTube has been of great advantage to sports brands in every area. Football highlights can be shown on TV but are frequently watched more on YouTube by fans of different clubs. Also, basketball, lawn tennis, volleyball, golf, and a lot of other sports videos are available for catching up and entertainment purposes on the video platform. This has brought billions of people to be glued to the platform. Studies have revealed that people get hooked on YouTube because of the diversity of the visual content present on the social media platform.

 

 

Are you looking to get paid as an influencer?

YouTube as an Influencer Tool

The strength of YouTube as an influencer marketing hub is in the fact that about 15% of the world’s population is constantly streaming videos. If a brand can take advantage of that pool, then even if 0.1% of that number watches your campaign, then you have about 1.5 million still gets to see your brand promotion. If merely 1% of those people buy into your campaign and make orders as a result, that is 15,000 of orders, and with such monthly, even a startup will rise swiftly in the industry. This representation is a very bad scenario, and it still looks very good.

People now go on YouTube for hours listening to their favorite songs, watching trailers of upcoming blockbuster movies, following their favorite Vlogs while these influencers travel the world with cheap trips and discount vacations. Followers are smitten by the many other interesting contents on YouTube. This is why it is essential to make content attractive and creative on YouTube because if the first few seconds are a letdown, it only takes a click for people to move on. This is why brands don’t take the risk of putting their brand out there in the spotlight without experience, and they affiliate with an established influencer.

These influencers are used to getting people’s attention, and they already have lots of followers that are keen on their content. Therefore, if an influencer puts a new content about a brand out there on their channel, people will readily watch them because of the pedigree of the influencer. Also, if the product is peculiar to the niche of the influencer, it becomes almost automatic for people to connect to such brands.

YouTube Stats in Real-time

Uploads: In order to fully grasp the potential of this social media platform, let’s have a look at the data that backs up the potential benefit it represents. One of the key stats is the frequency and quantity of videos being posted regularly on the platform. A minimum of about 300 hours of video gets to be posted daily on the channels of several brands, influencers, and organizations on YouTube. This has always been slightly higher in subsequent months.

Global Search Engine Ratings: YouTube, as stated earlier, is just behind Google in the list of search engines when it comes to the amount of data they possess in response to people’s questions. There are quite a number of search engines that are getting more popular and popular annually, but none compares to Google and YouTube in terms of the quality and extent of resources they have accrued over the years.

Top Visited Site Ratings: YouTube is in the top-three ratings of the most visited site online. Since the internet has become more accessible globally, and affordable smartphones have also been increasingly produced to people all over the world, many now have easy access to many platforms and sites online. This has made YouTube very popular despite the fact, and the contents are extremely clean and mature. YouTube only comes after Google and Facebook in terms of the frequency of usage by people worldwide. This is another reason why it is excellent for brand promotion by business owners and influencers.

Another vital value that YouTube offers advertisement on its platform is the existing level of engagement of the social media platform. An average of 1 Billion hours of video and audio are consumed by people every day. Some people exploit such advantage by still posting their audio content with pictures showing instead of the typical videos. This platform encourages several forms of visual media, from lyrical videos to cartoons in the past. Therefore, if you see someone laughing at a video, there’s a likely chance, two out of every 10 people are watching a YouTube video. Choreographers are prone to watching out for specific YouTube channels to learn new dancing moves to showcase on different stages. This benefits brands looking for brand promotion on a magnificent level.

Digital marketing has evolved from just something being discussed to a mainstream phenomenon. Influencer marketing has become one of the disruptive models of digital marketing and has given rise to a new set of celebrities. Some of these people are prone to using social media platforms to reach people and retain them as loyal followers. YouTube has remained competitive in terms of providing influencers with the tools and avenue to maintain their popularity and engagement.

There are times when people’s sleeping cycle are distorted just because they are watching YouTube videos, while there are also moments people’s problems have been solved watching some other videos on the platform. YouTube is popular for many reasons and widely used for so many reasons, and being an influencer tool is one of its fantastic traits. The statistics of the number of people who are constantly watching and listening to its visual content is tremendous for brands to exploit in their competitive sectors.

Are you looking to get paid as an influencer?

 

 

 

 

How to get Paid as a Social Media Influencer

how to get paid as a social media influencer, how to make money as a social media influencer

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How to actually get PAID as a social media influencer!

We’ve all scrolled through Instagram or binge watched YouTube from time to time (every few seconds) and thought to ourselves, wow, their lives look AMAZING! Who doesn’t want to be their own boss, travel around the world, and post Instagrams about detox teas and their açai bowls for a living?? Okay, okay, so that’s not the only type of influencer that makes money on social media, and of course we all know that Instagram does not equal real life. Content creators of all kinds, however, make their actual livings by posting on social media everyday. Even roofers, real estate realty agents trying to sell homes, insurance companies, home insurance, HVAC, plumbers, weed control, lawn care, you get the picture, are trying to become better at their online presences. That said, even for large influencers, landing sponsorships is not a walk in the park. Getting paid to be an influencer is not all that easy. Or is it??

No matter if you are a tiny micro influencer right now, or you’ve already hit the millions, these steps will help you achieve the next level of making money through your social media influence. Because it’s on the internet, so it must be true! (No really though, it’s true.) Side note, if you want to find out how to get from micro to mega status and get paid, check out ZIIGG. But first, you’ll want to know how to be making money in the meantime, no matter your following.

How to get paid to be a social media influencer

I am here to teach you how to ACTUALLY get paid to be a social media influencer, like, today. If you want to create content on your personal platforms, land sponsorships, advertising gigs, and make the most out of your influence financially, read on!

VALUE your own brand!!

You are no longer just a person posting #ootds (or art, vlogs, tutorials, gaming streams, photography, beauty hacks, cars, fitness videos, or whatever it is you do). You are a BRAND! Treat yourself the way you would treat a business. Make decisions for your brand based on what will help you grow, and what will actually turn a profit. If a company like Monavie reaches out to you and asks you to promote their product, don’t do it just in hopes for a repost or shoutout! Sure, if you have 1000 followers or less, maybe don’t expect to get big bucks for sharing a brand, but make it worthwhile for yourself where your channel/account is at right now! Maybe that is a shoutout on their social media, or a free product, or an affiliate code. Larger influencers, this goes for you too! I’m not saying you should be all bossy and demanding, but interact with business as if you’re on an equal playing field. Learn how to talk business, and don’t devalue your brand!

For example, let’s say you have researched the market and you understand the value of your content in your niche. Company A comes to you and asks to work with you on a video or post. They agree to pay you X amount which is fair according to the market. You accept, and yay! You make money. This happens again with Company B and Company C. THEN Company D comes along, and they are very pushy and throw all this big business verbiage around and convince you to do a post for them at half of the price of your other three deals. Stop right there!! If you give them a discounted rate with no other value added to your brand (like they’re not going to help you grow significantly or give you a promising way to make way more money on the back end blah blah whatever it may be), you are devaluing your brand! Either negotiate a better offer for yourself, or go out and find more companies like A, B, and C who are willing to pay what you’re worth. Don’t expect too much, but definitely do not undervalue yourself and all of your hard work!

Are you looking to get paid as an influencer?

Click here for an INSTANT OFFER from one our brands at ZIIGG

Make Your Work Count

If you want to earn real money by posting your content online, you need to make sure the content you are putting out has some depth to it. Your channel is your business opportunity! Spend time creating your own personal style for what you do. Don’t just slap something up to fill space— stop and make sure it ticks these three boxes first! You want it to be engaging, providing value to the viewer, and of course, marketable. What do your followers like to see from you? On Instagram, do people engage more when you post a photo, or do you get more interaction with a video? For YouTube, do your fans like your tutorials, or do they react more to vlogs? Then, take into account what your non-followers like best! Which type of content gets you the most engagement from people who don’t follow or subscribe to you? What kind grows your following most? Dig into your analytics and do more of what works for you, so you don’t spin your wheels creating content that will not serve you the best! Remember, you want to work SMARTER, not harder. 😉

If you want to earn real money by posting your content online, you need to make sure the content you are putting out has some depth to it. Your channel is your business opportunity! Spend time creating your own personal style for what you do. Don’t just slap something up to fill space— stop and make sure it ticks these three boxes first! You want it to be engaging, providing value to the viewer, and of course, marketable. What do your followers like to see from you? On Instagram, do people engage more when you post a photo, or do you get more interaction with a video? For YouTube, do your fans like your tutorials, like how to build a great acai berry bowl, or do they react more to vlogs? Then, take into account what your non-followers like best! Which type of content gets you the most engagement from people who don’t follow or subscribe to you? What kind grows your following most? Dig into your analytics and do more of what works for you, so you don’t spin your wheels creating content that will not serve you the best! Remember, you want to work SMARTER, not harder. 😉

Make your content eye-catching!

Figure out your aesthetic, and make your photos, thumbnails, backgrounds, and lighting beautiful to look at. Now, let’s talk about providing value! If you’re constantly posting the same type of thing over and over, odds are you may plateau eventually, and it will be harder for you to make money long term. Make lists of things you know about, are an expert in, or have valuable ideas regarding. Now tackle at least one item on that list every time you upload content! Keep yourself inspired, and when that doesn’t work, at least disciplined about adding real value to your posts. You will create such a stronger brand for yourself with easily identifiable perimeters that will help you land paid gigs! Speaking of…

Make yourself marketable!!

Brands are looking to do one thing: sell their product. If you can help them do that, then bada bing, you can get paid! There’s really no magic to it. Sometimes, it’s easy for us little social media people to think, omg, that brand is huge and all-knowing and I am honored to be in their presence (probably just me ok), but really, they need us just as much as we need them! I could write pages on end about why influencer marketing is the way of the future, and how it makes so much sense for businesses to invest in this way, and let’s be honest I probably will so stay tuned!! In the meantime, all you need to know is that if you can provide value to them (aka sell their stuff) then they will pay you. You are now a TV channel selling spots in commercial breaks. It’s no secret that companies all over the world spend millions and millions on marketing every year, so just become part of the system! It’s easier said than done, but here are a couple of ways that you can make sure you are marketable for other brands!

Keep Your Content Clean!!

One, keep your content clean. If you don’t want to limit yourself when it comes to landing brand deals, you’ll need to stick to family friendly content. A lot of people (and brands) have learned this the hard way, so if you can just keep it PG from the beginning, you’ll have a lot more money-making opportunities floating your way!

Give yourself a clear identity

Two, give yourself a clear identity that helps you stick out from the rest! The more memorable you are, the more brands will take notice of you in the sea of other influencers. Be creative, and be consistent! And, maybe most importantly, don’t be afraid to exclude people! Ouch, that sounds harsh, but hear me out. I don’t mean literally excluding anyone, but don’t try to cater to every single type of person on your channel/account. Make content for one niche, and whoever is into that specific type of thing will stick around! In doing so, you will create a target audience, which is VERY marketable to brands. Think about this: if you’re watching a fitness guru talk about health and fitness, and suddenly they are promoting car batteries, are you likely to take their advice on that and go buy that brand? Probs not. If they start gushing about the protein powder they love, or boost a brand like Monavie Acai berry juice, and oh yeah here’s a coupon for their followers? You will be influenced!! Waaaaay more people will convert to buying that protein powder, because their favorite awesome muscly fitness person told them to! Hone in on your one audience, and you will become extremely valuable to brands in the same space.

Make content that leaves room for advertising!

Three, make content that leaves room for advertising! We all know it’s kind of annoying when you’re watching a YouTube video and suddenly there is an abrupt change of pace where the artist has halted their regular content to talk about some product entirely unrelated to their video, and then awkwardly transition back. It definitely seems a little forced, and is less likely to cause viewers to go buy the product. If you can create your content with brand deals in mind (even when you don’t have them!) then companies can see opportunity with you. If you know you’re wanting to rep MonaVie Active, start making some content around the benefits of açai berry, or including more nutrition advice into your normal fitness videos to show them that their brand will fit in naturally with your content. Once you start landing sponsorships and brand deals, you can slide them right into the spots you’ve already naturally created, like a skincare product into your next morning routine video! Which brings me to my next point: HOW exactly do you get sponsored, land brand deals, and get that cash money flowing in?? THIS IS SO IMPORTANT.

HOW exactly do you get sponsored, land brand deals, and get that cash money flowing in??

Land the deals!!

LAND the deals!!! So now you know how to get everything set up to bless the companies with your extreme value, but how do you actually get connected, and if you currently get brand deals all the time, then how do you get the BEST deals? There are several ways to go about this, whether it’s randomly reaching out to companies via email, or even Instagram DMs. You could also just do your very best at the first two things, and hope that companies reach out to you. OR, you can go the smartest route and use influencer marketing companies like Ziigg to find, make, and negotiate deals for you! It’s pretty great, like having your own personal management team who happens to have big time connections with all kinds of brands just waiting to sponsor you. Ziigg is a great free tool for influencers of all size to scope for new brand deals,like Monavie, and to be pitched to companies that are very hard to connect with personally. There is a super cool instant offer tool that basically spits out all of the stats on your social media account, then automatically generates a personal, real money offer right there, based on your your actual influence. It’s so cool! There are a lot more features that are designed to help influencers grow and make money, but you can go mess with all of that yourself at ziigg.com and see what you think.

Alright, wherever you’re at right now, I think you’re now well on your way to either becoming a paid influencer, or to possibly doubling your current social media income. Why? Because you read my article and I’m a marketing genius guru, duh! Seriously, though, all cringe-y jokes aside, I hope that this has sparked some ideas to implement in your own space and sphere of influence, so you can milk the very most out of your hard work. Working in social media and content creation is not easy, don’t let the leaders of “boss babe tribes” fool you! A lot goes into creating your content, so remember to treat your channel or account like a real business, grow that following, make it marketable, and get that cash money. You’ve got this.

Happy posting!!

EJ

Are you looking to get paid as an influencer?

Click here for an INSTANT OFFER from one our brands at ZIIGG